World Tourism Day 2024

• Written by Rashmi Rai

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Tourism has become a significant source of revenue across the globe. With the continued growth and more profound diversification, it has become the fastest-growing industry resulting in the socio-economic progress of the countries. 

The main objective to celebrate World Tourism Day is to highlight the importance of tourism on a global scale. Apart from the economic impact, tourism also influences the social, political, and cultural sectors of various countries. Tourism fosters connections by employing one out of ten people associated with it and provides livelihood. 

Read on to understand World Tourism Day and its importance in detail.

What is World Tourism Day?

World Tourism Day is celebrated every year on September 27 by the United Nations World Tourism Organization (UNWTO) since 1980 with various themes. 

This year the World Tourism Day theme is decided to be “Tourism and Peace” featuring its role to create understanding and harmony within the nations. In 1970, on this day, the Statutes of the UNWTO were adopted. Moreover, the UNWTO chose this date because it believes this date comes at the end of the high tourist season in the northern hemisphere and starting the tourist season in the southern hemisphere. This day aims to raise awareness about the importance of tourism and to focus on the fact that travelling has a significant social, cultural, political, and economic effect on the citizens of the countries.

How is World Tourism Day Celebrated?

Each year UNWTO finalises a specific theme to celebrate this exuberant day. The UNWTO Secretary-General conveys the message to the general public to mark the occasion and select one country as the host country. The host country takes the initiative to organise several events, activities, festivities, etc. in association with several tours and travel companies internationally and government agencies. 

Tourism companies also offer free entries, discounts, or special offers to promote tourism. Tourism business representatives from different countries join the celebration and make public announcements related to tourism. In 2024, Tbilisi, Georgia is announced as the host country for World Tourism Day.

What is the Importance of World Tourism Day?

As the World Tourism Day empowers the global tourism industry through economical development, cultural understanding, and social progress, let us learn more about the features of World Tourism Day.

• Cultural Interaction:  The World Tourism Day enables people coming from various domains of society to preserve their cultural heritage and help develop connections.
• Economic Influence: It plays a vital role in revenue generation. Tourism contributes in developing  local infrastructure, generating job opportunities, and increases the level of income of the residents.
• Sustainability: It promotes the sustainable tourism practices, while encouraging the travellers and industry stakeholders to consider the environmental impacts and conservation efforts.
• Community Development: The World Tourism Day celebrations emphasises the role of tourism in community development, showcasing how it can enhance quality of life and support the local cultures.

Importance of International Travel Insurance 

On the occasion of World Tourism Day, we would like to throw some light on the importance of international travel insurance. Travelling always comes with an exotic experience and adventure, but at the same time, it gives unexpected surprises as well. Therefore, it is always advisable to stay safe and protected with international travel insurance. We here at Care Health Insurance, offer overseas travel insurance to you that covers medical and non-medical travel risks. You can also get assistance in case of emergencies like loss of passport, loss of baggage, and even reimbursement for trip cancellation. So, secure yourself now, enjoy the most, and make plans to fly high in the foreign sky soon.

Conclusion

On a wrap, World Tourism Day 2024 will continue to celebrate the importance of tourism as a vital influencer of cultural exchange, economic growth, and sustainable development. Observed annually on September 27, this day highlights the importance of responsible travel and preservation of cultural heritage. It serves as a reminder of collective responsibility to support sustainable tourism practices while embracing the rich diversity our world offers.